Privacy Policy

Privacy Policy

This Privacy Policy of LINE FRIENDS Inc. ("we", "us", or "our") applies to the operations that we offer through our store (“store”). It provides the policies and procedures for collecting, using, and disclosing the information of each visitor to or user of the Service ("you", "your", or the "User"). This privacy policy describes what information we collect and what it's used for. We take protecting your privacy seriously, and we want you to understand exactly how and why we use your information.

Please read this Policy carefully. Your use of the Service will constitute your agreement to this Policy and evidence that you understand this Policy.

What Information We Collect

·        Create an account: First name, last name, email address, and birth date.

·        Purchase and Delivery: Name, company name, address, email, phone, and payment information (excluding full credit card number). Tax ID for Chile or Brazil if applicable.

·        Optional: Preferred IP for better service.

·        Advertising/Promotions: If opted in, we may collect contact info for marketing communications.

Information We Collect Automatically

We may automatically collect data including:

·        Cookies

·        Device ID or unique identifiers

·        Language, device model, locale/timezone, OS info

·        User activities within the service

This data does not personally identify individuals. Third-party tools may also be used to enhance performance and experience.

Cookie Policy

We use cookies and similar local storage technologies.

A cookie is a small text file that is stored on your computer when visiting a website. This text file stores information that can be read by the website when visiting it again at a later date. Some of these cookies are necessary because otherwise the site is unable to function properly. Other cookies are convenient for the visitor: they remember your username in a secure way as well as your language preferences, for example. Cookies mean that you do not need to fill out the same information each time you visit a website. 

We use cookies:

§  to help us maintain your session when you use Services and/or any Additional Service;

§  to enhance security of our systems;

§  to store your preferences and provide customized services to you; and

§  to help us understand how people use Services and to improve them. 

 

We also use the following third party cookies on the Website:

§  Shopify Inc. (Online Store hosting)

 

And also, to ensure transparency and legal compliance, we also use automated tools to regularly scan and classify the cookies we use, in accordance with applicable privacy regulations such as the GDPR.

By agreeing to the cookie notice pop-up or by continuing to use Services, you consent to our use of cookies and similar technologies in accordance with this Privacy Policy. 

Most Internet browsers allow you to control whether or not to accept cookies. If, however, you deactivate cookies or limit the ability to set cookies, you may not be able to obtain the full benefit of the Website or access all of its functions, which may limit your overall user experience.

Also, we use Google Analytics, a web analytics service provided by Google for the purpose of analyzing service usage statistics and user behavior. Google Analytics gathers information about user behavior on our website, while ensuring that no personally identifiable information is collected. Users can refuse to process behavioral information as outlined in the guide page below;

- How to turn off Google Analytics

How We Use Information

  • Order processing and customer service
  • Age verification
  • Sending promotional materials (if opted in)
  • Product/service improvement and maintenance
  • Trend analysis and UX enhancement
  • Security and fraud prevention
  • Identity verification and compliance
  • Enforcement of terms and policies
  • Evaluating and optimizing advertising campaigns
  • Personalizing email marketing and measuring engagement
  • Operating and enhancing loyalty and rewards programs

How We Share Information
The information we collect may be shared as follows;

·        Service Providers

We may disclose your activities information within our service we collect to third party vendors, service providers, contractors or agents who perform functions on our behalf.
These external service providers have access to your personal information only for the purpose of performing services on our behalf, in compliance with this Privacy Policy.

·        Third Parties and Partners

We may share information with our third-party partners, including advertisers, researchers or system operators. However, we do not sell, rent, or otherwise disclose your personal information to third parties for their marketing purposes without your express permission.
We also use a management app that includes an AI-powered cookie scanner to automatically detect, classify, and update cookie usage for regulatory compliance.

Children

We do not deliberately treat children's personal information. In addition, our service is not for children under the age of 13 (or other age required by local law). Children under that age should not use this service. If there is any child's personal information collected unintentionally, we will take measures to protect the child's personal information in accordance with the company's policy. In addition, if it is confirmed that the child's personal information has actually been collected, we have the right to request it to be deleted. Therefore, if you believe that personal information about children under a certain age is held or has been collected, please contact [ dl_usonline@linefriends.com ] and we will take steps to delete the account and related personal information.|

International Data Transfers
Our Service is global by nature and your data can therefore be transferred globally. Because different countries may have different data protection laws than your own country, we take steps to ensure adequate safeguards are in place to protect your data as explained in this Privacy Policy. Adequate safeguards that we may use include standard contractual clauses approved by the EU Commission and other lawful safeguards.

GDPR Notice (EU/EEA Residents)

If you are located in the EU or EEA, you have rights under the General Data Protection Regulation (GDPR):

§  Right to Access – Request a copy of your personal data

§  Right to Rectification – Correct inaccurate or incomplete data

§  Right to Erasure – Request deletion of your data

§  Right to Restrict Processing – Limit how we use your data

§  Right to Data Portability – Receive data in machine-readable format

§  Right to Object – Object to processing for direct marketing or legitimate interests

§  Right to Lodge a Complaint – With your local data protection authority

§  Right to withdraw consent – At any time, without affecting prior processing

§  Right to Opt-out. – Do not sell your personal information


We process your data based on consent, contractual necessity, legal obligations, or legitimate interests.
For international transfers, we ensure appropriate safeguards are in place.

To exercise your rights, contact us using the information below.

CCPA Privacy Notice (California Residents)

Categories of Personal Information Collected and Disclosed

Use of Personal Information

·        Auditing and transaction verification

·        Security, fraud detection

·        Error debugging

·        Short-term internal use

·        Service provision and order fulfillment

·        Internal R&D

·        Service improvement

·        Facilitating commercial transactions

Your CCPA Rights

·        Right to Know: You may request what categories and pieces of personal information we collect and why.

·        Right to Delete: You can request deletion of your personal information.

·        Right to Non-Discrimination: You won't be treated differently for exercising your rights.

·        Right to Opt-out: We do not sell your personal data; no opt-out is needed.

Category Examples We Collect We Disclose
A. Identifiers Name, alias, address, email, IP Yes Yes
B. Personal Info (Cal. Civ. Code §1798.80) Name, address, phone, partial payment info Yes Yes
C. Protected Classifications Age, gender, race, disability Yes Yes
D. Commercial Information Purchase history Yes Yes
E. Biometric Information Face, fingerprint, etc. No No
F. Internet/Network Activity Browsing data No No
G. Geolocation Data Physical location No No
H. Sensory Data Audio, video No No
I. Employment Info Job applications No No
J. Education Info Student records No No
K. Inferences User profiles/preferences Yes Yes

 

Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:

Email: dl_usonline@linefriends.com

Mailing Address:
LINE FRIENDS INC [Re: Privacy Compliance Officer]
5700 Wilshire Blvd #130
Los Angeles, CA 90036

<Data Protection Officer>

IPX Corporation

Attn: Data Protection Officer

Building A-Room 301, 33, Gwacheon-daero 7-gil,

Gwacheon-si, Gyeonggi-do, Republic of Korea

 

<EU Representative>

PLAINT // LEGAL

Attn: LY Corporation EU Representative

Neuer Wall 54, 20354 Hamburg, Germany

+49(0)40 60944190

 

Changes to This Privacy Policy

We may update this Privacy Policy from time to time for operational, legal, or regulatory reasons.
Effective Date: July 28, 2025